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22nd September 2011

Milton Keynes Veterinary Practice wins Petplan consultancy pack

The Midsummer Veterinary Group in Milton Keynes has won a business consultation package for their practice worth £10,000, thanks to Petplan - the UK's largest pet insurance provider.

As part of their commitment to the veterinary industry, earlier this year Petplan gave veterinary practices across the UK the chance to win a business consultation package, which included sessions with top UK marketing and operational experts to help the winning practice develop a comprehensive business plan.

Tam Johnston, Head Nurse at Midsummer Veterinary Group in Milton Keynes, was selected at random from over 1,325 entries, after entering the competition online. Staff at Midsummer Veterinary Group have already met with the Petplan team to scope out areas of their practice that they would like the consultation package to focus on.

"I'm so shocked! I can't believe we won this - I had even forgotten that I had entered," said Tam. "The package is such a great prize for us and it will really help us market the practice better, inject fresh ideas and learn more about our client's perception of us."

The Midsummer Veterinary Group, is independently owned with three practices based around Milton Keynes, and has a dedicated and caring team that has over 100 years experience of keeping Milton Keynes pets healthy.

Petplan's Head of Marketing, Isabella von Mesterhazy says, "At Petplan, we've been working in partnership with the industry for over 35 years and we look to provide support to the industry at every opportunity. We developed the business consultation package so that practices, like the Midsummer Veterinary Group, can utilise our expertise to help them grow their business and ultimately treat more pets in the Milton Keynes area."

Petplan's Head of Marketing, Isabella von Mesterhazy, commented, "We are really pleased with the success of the qualifiers in Darlington. The event was well received by the general public and we managed to attract a strong group of competitors."

Qualifying rounds for this year's Petplan Junior Stakes were also hled at the Bath Canine General Championship Show, Southern Counties Championship Dog Show and Blackpool Canine Society. With entries at all four qualifiers up on 2010 this year's series highlights the continued success of the series which now has been running for 17 years.

As part of the Petplan Junior Stakes qualifying series Petplan is also giving breeders and dog lovers the chance to win a VIP weekend for two to the Amsterdam Winner Dog Show, taking place in November 2011, which includes return flights and three nights accommodation, admission to the show, dinner and drinks. For more information, please visit www.petplanbreeder.co.uk.

Photo Caption (L-R): Stuart Geeves, Petplan Partnerships Marketing Manager, with Midsummer Vet Group Staff and Carl Stephens, Petplan Communications Manager

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