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23rd December 2010

Local Southern Counties selected for Petplan Junior Stakes 2011 show

Petplan, the UK's favourite pet insurance provider, has announced that the Southern Counties Canine Association will host a General Championship Show will host a Petplan's Junior Stakes qualifier next year.

Southern Counties Canine Association will receive support from Petplan, which includes a £5,000 financial investment, to help with running costs and advertising, and as well as receiving marketing support, which will include being promoted to Petplan's extensive customer base. The show will feature in Petplan's bi-annual customer magazine, monthly e-newsletters and dedicated websites for customers and breeders. The additional exposure will help increase public awareness and create excitement within the breeder and dog showing community.

Southern Counties, in Newbury, has long prided itself on being an "exhibitors' show" with many attractions including special Charity stakes classes. Now in its 100th year, the show will be offering a reduced entry rate to the show. Visitors will also be able to enjoy great cuisine at numerous food stalls and enjoy drinks at the licensed bar as well as plenty of car parking facilities.

On behalf of its committee and its exhibitors Southern Counties Chairman, David Cavill, said that he was absolutely delighted with the news that the Association had been selected to run one of the four heats of the Petplan Junior Stakes competition once again.

Petplan's Marketing Manager Alison Andrew commented, "We were delighted with the response from the General Championship Shows who wanted to be part of this competition, and I'd like to thank all the shows that took the time to make a submission. It was a very tough decision, but we'd like to congratulate all the selected shows. We're looking forward to working with the Southern Counties Canine Association and I have no doubt this year's Petplan Junior Stakes will be bigger and better than ever."

The Petplan Junior Stakes, now in its 17th year, has established itself as a popular and well supported event in the UK dog showing circuit, open to dogs and bitches between 6-8 months old, and the four chosen shows have all expressed their delight at the opportunity to be involved in such a well established competition.

The remaining shows chosen to host a Petplan Junior Stakes qualifier are: Bath Canine Society, Blackpool Canine Society and Darlington Championship Dog Show.

Notes to editors

Petplan is the largest pet insurance provider in the world, offering comprehensive lifetime pet insurance cover for dogs, cats and rabbits.

Established more than 30 years ago, it is part of Allianz Insurance, one of the largest general insurers in the UK.

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